# 600 Vidoes! - Find out why the channel is dying

> This is content from just-tim, the data-and-analytics channel by Tim Ngwena (formerly 'Tableau Tim'). Tim has 12+ years of hands-on BI experience and covers Tableau most of all, plus Power BI, Looker, Hex, SQL and data modelling, the analytics industry, and the craft of doing the job — always tool-agnostic and honest about the trade-offs.

- **Author:** Tim Ngwena (just-tim, https://just-tim.com/about)
- **Published:** 2026-01-30
- **Format:** Video · 49 min watch · transcript available
- **Topics:** Community, Industry trends, Career
- **Canonical:** https://just-tim.com/posts/600-vidoes---find-out-why-the-channel-is-dying
- **Watch:** https://www.youtube.com/watch?v=S5wSc_X09ko

To mark my 600th video, I open up the back end of my YouTube channel and walk through everything: the public homepage, YouTube Studio analytics, traffic sources, revenue and RPM mechanics, AI language translation, memberships and paid video promotions. I'm honest that the channel is slowly withering, explain why beginner content outperforms everything, and end by celebrating a creator who's doing it brilliantly.

## Key takeaways

- Roughly 80% of a video's views come from YouTube's own recommendation and search engine, so sharing on LinkedIn or Twitter has next to no impact on reach.
- Of 821 views only about 600 were monetisable, and the channel earns roughly £6.70 per thousand views while advertisers pay around £25 per thousand — YouTube keeps the lion's share.
- Beginner content like 'What is Tableau' dramatically outperforms advanced deep dives, which punishes channels covering niche 'what's new' updates.
- AI now auto-translates titles and descriptions into many languages, but it does not change how the recommendation algorithm distributes the video.
- Paid promotion experiments showed 20 million impressions generating only a few hundred thousand views and modest subscriber gains, explaining the channel's irregular subscriber spikes.

## Chapters

- 0:37 Channel homepage tour
- 2:29 Inside YouTube Studio dashboard
- 6:45 Per-video content and A/B testing
- 7:51 Where views actually come from
- 11:24 Revenue and RPM explained
- 14:32 AI language translation
- 15:59 Channel analytics over time
- 18:44 Lifetime stats and earnings
- 24:59 Audience demographics and devices
- 31:22 Channel memberships
- 34:07 Promoted videos and subscriber spikes
- 39:08 Why beginner content wins (and a creator who nails it)

Watch the full video, read the transcript and use chapter deep-links on the page: https://just-tim.com/posts/600-vidoes---find-out-why-the-channel-is-dying

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just-tim — Data and analytics, with a point of view. · https://www.youtube.com/channel/UC7HYxRWmaNlJux-X7rNLZyw · https://twitter.com/TableauTim · https://www.linkedin.com/in/timngwena